CASE 05
DK Nades
My own media project, built from nothing.
1M+monthly reach
Problem
The project started from nothing: no audience, no website, no team — only the idea of a media project for the Counter-Strike audience.
What I owned
Founder and Lead. Concept and strategy, launch of the website, social channels and a Telegram bot, and building and running a team of five.
System
- 01Concept and strategy
- 02Launch of the website, social channels and a Telegram bot
- 03Building the team: frontend, backend, designers, video editor
- 04Multilingual structure and steady content
Result
1M+ monthly reach. A multilingual project structure and steady content across Instagram, TikTok, YouTube and Telegram. The project is live: dknades.com — a site I still run and fill myself.
Stack
dknades.comTelegram botInstagram · TikTok · YouTubeTeam of five